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AROMI brand story

Our Story

The Essence of
New India.

Kannauj · Perfume Capital of India

Born from centuries
of sacred distillation.

Kannauj, situated on the banks of the sacred Ganges river in Uttar Pradesh, has been distilling fragrant botanicals for over 1,000 years. Known worldwide as the Grasse of the East, every street in Kannauj breathes the aroma of wet earth, blooming roses, and precious woods.

AROMI was born directly from these historic brick stills. We partner with multi-generational master distillers (Attarsmiths) who preserve the untouched recipes passed down through ancient royal courts.

Our mission is to bring true Kannauj attar to the world stage — unadulterated, alcohol-free, and rich in natural soul.

Kannauj Perfumery Heritage
The Deg & Bhapka Method

Ancient Hydro-Distillation Stills

Unlike industrial chemical perfumes that use synthetic solvents, every AROMI attar is extracted using the traditional 100% natural copper Deg & Bhapka hydro-distillation method.

01

The Copper Deg

Freshly hand-picked petals, roots, or clay baked in clay pots are sealed into heavy copper cauldrons called Degs using natural mud paste.

02

Bamboo Chonga & Steam

Gentle wood fires heat the Deg. Fragrant steam travels through hollow bamboo pipes (Chonga) into receiver pots immersed in cold water baths.

03

Sandalwood Base & Bhapka

The receiver copper vessel (Bhapka) contains pure Sandalwood oil which absorbs the aromatic vapors drop by drop over weeks of patient distillation.

Botanical Excellence

Pure Single-Origin Ingredients

We never use parabens, phthalates, synthetic fixatives, or mineral oils. Only pure botanical extracts.

Kannauj Riverbeds

Mitti / Baked Clay

Distilled baked topsoil that captures the mystical scent of first monsoon rain.

Hasayan, UP

Rosa Damascena

Hand-harvested at dawn before the sun dissipates delicate essential rose oils.

Karnataka & TN

Pure Sandalwood

Aged Santalum Album wood oil used as the nourishing luxury base for all blends.

Upper Assam

Wild Assam Oudh

Rare resinous Aquilaria heartwood aged to rich balsamic, woody perfection.

Quality Assurance

Our Purity Certifications

Every batch undergoes strict gas chromatography-mass spectrometry (GC-MS) testing.

100% Pure Natural Oil

Zero synthetic fragrances, solvents, or fillers.

0% Alcohol

Halal compliant & skin safe concentrated perfume oils.

IFRA Certified

Fully compliant with International Fragrance Association global safety standards.

Cruelty Free

Never tested on animals. Ethically harvested botanicals.

What We Stand For

Our Core Values

01

Authentic Ingredients

Every drop, every note — we obsess over purity so you don't have to. Our attars are crafted from the finest natural ingredients.

02

Heritage by Design

We believe great fragrance is timeless. Rooted in the rich traditions of Kannauj, blending ancient techniques with modern sensibilities.

03

Honest Pricing

Premium luxury shouldn't require a premium markup. We bring you world-class olfactory experiences at honest prices.

04

Responsible Craft

Ethically sourced botanicals, cruelty-free processes, and packaging that respects the earth.

50,000+

Happy Customers

4.9 / 5

Average Rating

99%

On-Time Delivery

15 Days

Easy Returns

Discover Your Scent

Start Wearing Your Aura.

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